15 Reasons to Hire a Professional Architectural Photographer

15 Reasons to Hire a Professional Architectural Photographer

As a 20-year professional photographer of architecture and interiors, I’ve been asked many times and in many ways (some more subtle than others!), to justify my fees.  More broadly, potential clients often want to know why they should pay for professional architectural photography at all.  In an earlier blog post titled 12 Reason to Invest […]

Did You Get a Letter from My Attorney About Image Use?

Did You Get a Letter from My Attorney About Image Use?

  Note: this post was inspired by a similar article written by Austin, TX-based photographer and entomologist, Alex Wild back in 2015.  His original blog post appears here.  This version has been adapted to more closely reflect my personal and professional realities.   Image misuse and abuse is rampant on the internet.   And unless you’ve […]

Guest Appearance on the Copyright Alliance Blog

Guest Appearance on the Copyright Alliance Blog

For anyone associated with photography or who earns a living by creating, and who’s not already familiar with the Copyright Alliance, you should be.  From their website: The Copyright Alliance is the unified voice of the copyright community, representing the interests of thousands of individuals and organizations across the spectrum of copyright disciplines. The Copyright […]

New Logos for a New Decade

New Logos for a New Decade

I had my old logo designed by a firm in Washington, DC, way back in 1996.  I was newly married, my wife was in grad school, I’d just finished my photography program, and my career was just beginning.  I knew next to nothing about logos … or design … or marketing … or a whole […]

Celebrating 20 Years of Architectural, Interior, Aerial, and Land Design Photography

Celebrating 20 Years of Architectural, Interior, Aerial, and Land Design Photography

Thanks for helping me celebrate my 20th Business Anniversary, 1996-2016! Working for oneself in a creative field for so many years has surely had its pluses and its minuses.  It’s not been a straight path, by any means, but more of a meandering, stop-and-start, jump-this-pothole-and-avoid-that-ditch, sort of journey.  I expect it’s that way for most small […]

12 Reasons to Invest in Professional Architectural Photography

12 Reasons to Invest in Professional Architectural Photography

As a professional photographer of spaces and places for twenty years, I’m frequently asked to explain my services and my fees.  After all, digital cameras are a dime for a couple dozen these days, and everybody’s relative or friend seems to be a photographer.  Budgets are tight all over and my clients legitimately need to […]

Drone Do – Drone Don’t Part 2

Drone Do – Drone Don’t Part 2

San Diego architectural photographer John Durant and I recently put our heads, and our experience, together to author this update on commercial drone photography for the national trade group, American Photographic Artists.

We Live in a Visual World

Posted by on Sep 29, 2014 in business, marketing, photography | No Comments

Budgeting for professional photography can be a challenge.  When times are good, the added expense can seem unnecessary and when times are lean, it can seem impossible.  One of the questions I hear most often from architects, landscape architects, and other small to medium sized businesses who I’m speaking to about visual marketing is, “why […]

Eyeballs to Phone Calls – Marketing Statistics Argue for Visual Content

Posted by on Sep 9, 2014 in business, marketing, photography | No Comments
Eyeballs to Phone Calls – Marketing Statistics Argue for Visual Content

I recently ran across this great Marketing Infographic via Webdam.com that offers some pretty surprising marketing statistics for 2014, especially with regard to visual content.  For instance:   65% of your audience are visual learners. 73% of reporters think that press releases should contain images. videos on landing pages increase conversions by 86% visual data […]

On Providing Free Photos

Posted by on Mar 28, 2014 in business, photography | No Comments
On Providing Free Photos

Twice in the past two weeks, I’ve had the chance to discuss donating photos that I’ve already taken (stock photos) to causes or companies who’ve asked, and both times I’ve come up with the same answer but for different reasons.  Let me preface my explanation by saying that I have donated photography in the past […]

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